Everything I know about life I learned from Russell Davies.
Some thoughts on a book we really enjoyed.
The only insight you ever need.
At the moment, we have the privilege of doing some work with Sarah Booth. She's helping out on some Craig + Bridget projects, so if you were considering working with us and also know how awesome Sarah is, now you have no excuse. Anyhow, working with Sarah again reminded us of a piece we did for Campaign Magazine a few years ago (2017!), so we thought this might be a good opportunity to repost it here for those who missed it.
Who are you working for?
Some thoughts about why working for someone else might be better than working for yourself. Or vice versa.
A strategy cookbook.
Our second book is available now. It’s a strategy cookbook of sorts. You can read it here for free.
Advertising doesn’t work. Please buy my advertising.
Is it really true that only 4% of advertising works?
